How to integrate the ecological concern in theManagerial mind-set? What about educatingManagers as a start?
Inauguration of ISCAE Green Campus
Corporate Social Responsibility: Statusand perspectives
On Thursday, April5th 2018, ISCAE-Casablanca has organized an event dedicated to CSR & USR.
The kick-off of the event was the inauguration ofISCAE Green Campus Office, in a partnership with the institutional and the projectpartners, namely, the Governor of the district of AIN CHOCK, the President of the Municipality of AIN CHOCK.
The purpose of the green project management unit within ISCAE is to ensure commitment to continuous environmental improvement by achieving the following objectives:
- Selection and recycling of solid wastes
- Clean Desk
The Green Campus Project identifiesGroupeISCAE as a community and places significant importance on the inclusion of all actors of the campus community in its environmental management and enhancement.
The program of this event also included a workshop under the theme: “How to introduce the ecological concern in the managerial mind set? Andwhat if we startby educating managers? “, the opening speech has been moderated by Mr. Tarik EL MALKI Professor, Director of Development and Research at GroupeISCAE and President of the Observatory of CSR in Morocco (ORSEM), and has been followed by testimonials from companies that are committed in the environmental dimension through their managerial practices.
The second part of the program was a conference celebrating the launch of the Observatory of Corporate Social Responsibility in Morocco (ORSEM) on: “CSR: Status and perspectives”.
This conference gave an overview of the purpose of the ORSEM, its scope and its alignment with the overall strategy of GroupeISCAE and alsohighlighted the best practices of companies using significant information for the businesses. The Observatory also intends to promote and disseminate scientific research in the field of CSR.
The floor was given to the speakers, distinguished actors in Sustainable Development and CSR. like, Ms. Fatima Zahra BENSALAH, General Manager of Atlanta Insurance, Mr. Abdellah MOUTAQUI, Member of the Economic, Societal and Environmental Council, and Mr. Said SEKKAT, President of the Commission of CGEM label.