FIELD Global Capstone Customer Interaction Debrief Schools: Groupe ISCAE hosts Harvard Business School MBA Students for Global Leadership Collaboration

You are here:

Home
Actualités
FIELD Global Capstone Customer Interaction Debrief Schools: Groupe ISCAE hosts Harvard Business School MBA Students for Global Leadership Collaboration

16/05/2025Actualités

Groupe ISCAE is proud to have hosted a pivotal session of Harvard Business School’s FIELD Global Capstone course, welcoming MBA students for a dynamic evening of cross-cultural exchange and business insight.

The event, called the Customer Interaction Debrief, took place on May 15^th at ISCAE-Casablanca. It brought together Harvard MBA students and Groupe ISCAE students, entrepreneurs, or affiliates to reflect on real-world customer interactions and explore emerging market opportunities. The session fostered meaningful dialogue and allowed for collaboration on innovation-focused projects with local relevance.

During their time in Casablanca, the HBS students worked closely with local companies on hands-on projects aimed at developing new products, services, or customer experiences. The Customer Interaction Debrief gave them the opportunity to share early insights and gain feedback from Groupe ISCAE participants, whose deep understanding of the local market proved invaluable.

“Groupe ISCAE is honored to collaborate with Harvard Business School in shaping future global business leaders,” said Professor Mohamed Amine ISSAMI. “The exchange of ideas and perspectives during this session exemplifies the power of cross-border learning and innovation.”

Harvard Business School’s FIELD Global Capstone is a required course for first-year MBA students that challenges them to lead and deliver value in unfamiliar contexts. In 2025, students are traveling to 15 cities around the world, working with Global Partner companies and engaging with local institutions like Groupe ISCAE to gain a deeper understanding of diverse markets.

“We are immensely grateful to Groupe ISCAE for their partnership,” said Professor Joe Fuller, Faculty Chair of FIELD Global Capstone. “This collaboration adds immeasurable value to our students’ learning and reflects the kind of global engagement we strive to cultivate at Harvard Business School.”

The evening concluded with an informal reception, giving participants the chance to continue conversations, build connections, and celebrate a shared commitment to education, entrepreneurship, and innovation.